Brand activations & Custom events

let’s create something people will remember.

From intimate gatherings to large-scale activations, Atelier Astraea creates customizable, hands-on jewelry experiences designed around your event, audience and vision.

Whether you’re planning a brand activation, corporate event, launch, influencer experience or something completely your own, we’ll work with you to create an experience that feels thoughtful, interactive and uniquely yours.

Let's Work Together
A green and white Uber Eats promotional stand with a sign reading "Bar à Breloques" and a display of various charms and accessories, set against a cityscape background with tall buildings and a cloudy sky.
Display of assorted colorful beads and jewelry-making supplies on a table at an jewelry craft workshop, with a sign reading 'Atelier Astraea' in the background.
Display of assorted jewelry and accessories, decorated with lace tablecloths, small lamps, and ornaments at a craft fair or boutique store, with a window view of a city street in the background.
Close-up of a person's hand selecting jewelry from a tray with various colorful charms and trinkets, with other people and jewelry displays in the background.

What we can create together

Custom jewelry experiences

Interactive jewelry-making stations where guests can design pieces that feel completely their own. We can tailor the materials, format and setup to suit your event and audience.

CHARM BARS & creative experiences

Build-your-own charm experiences for bags, keychains, jewelry and more. From the charm selection to the overall setup, each station can be customized around your event.

Branded activations

Bring your brand into the experience through custom colors, charms, materials, signage and thoughtful details designed specifically for your event.

Have something different in mind? We love creating new concepts. Tell us your vision and we’ll explore what’s possible.

A custom bag charm bar created for the Uber Eats Boutique at Sundae Fest 2026, featuring branded charms, curated materials and a hands-on experience designed for guests to make something uniquely their own.

Sundae Fest x Uber Eats Charm Bar

Club 777 Bag Charm Bar

Display stall with various colorful charms, accessories, and bags on a white table with a green and white backdrop, in an outdoor urban setting with high-rise buildings and a cloudy sky.
A table displaying various jewelry beads and charms in metal bowls, with a sign that reads 'Atelier AStréea.' In the background, clothing racks with jackets, shirts, and a stuffed bear on top, inside a clothing store.

A vintage-inspired bag charm activation designed for Club 777, bringing together playful charms, curated details and an interactive experience tailored to the brand to celebrate the launch of their 2nd store.

Turquoise’s Treasures Pop-Up

Indoor boutique shop with a table displaying a variety of colorful beaded jewelry and accessories. The shop has clothing racks on the left, a woman sitting behind the table, and large windows with signs and mannequins dressed in clothing. The scene is brightly lit with natural light.

A two-day bag charm pop-up hosted at Turquoise Treasures as a part of their summer pop-up series, inviting guests to mix, match and create their own one-of-a-kind charms in-store.

Selected Experiences

A glimpse at some of the events, collaborations and custom experiences we’ve brought to life.

Have an idea? Let’s bring it to life.

Planning a brand activation, corporate event, launch, celebration or something completely different? Tell us what you have in mind and we’ll work with you to create an Atelier Astraea experience tailored to your event.

Not sure where to start? That’s okay. Tell us what you’re planning and we’ll help dream up the rest.